Localization Product Marketing Manager A969 – US Remote
Product Marketing Manager
Summary
Our client is leading innovator in data and language operations providing highly customizable tech solutions for the digital content. They are seeking a self-motivated, results-oriented Product Marketing Manager to develop and execute marketing strategies to increase product awareness and adoption. As a Product Marketing Manager, you will analyze our competitor’s behavior, identify market trends and increase our market share.
Responsibilities
- Develop go-to-market plans to best capture market and sales opportunities
- Understand the competitive landscape and be knowledgeable of our competition and how they are positioned in the market
- Convert knowledge of our market, clients, competitors and products into specific, data-led strategic plans
- Analyze marketing trends and strategies to identify new opportunities.
- Liaise with management, marketing, sales, and production teams
- Establish targeted customer and industry partnership networks
- Develop consumer-based marketing and branding strategies
- Build case studies, whitepapers, and blogs
- Integrate user-experience feedback in product updates and innovation
- Incorporate emerging solutions and technological advancements in new products
- Proactively identify and anticipate to any technical, business or organizational issue, and actively seek resolution with leadership and peers
Requirements
- Bachelor’s degree in marketing, business development, or related field
- Excellent communication skills including an ability to present information clearly and concisely in writing or verbally
- Previous experience working with Lingtech preferred
- 3-5 years of experience working as a Product Marketing Manager or similar role.
- Experience in Localization and Data Services companies is highly desirable
- Excellent teamwork skills with proven ability to influence and motivate cross-functional teams
- Experience driving a range of Go-To-Market programs including, webinars, social media, blogs, content marketing etc.
- Ability to develop strong customer relations and feedback channels
- Advanced competency in researching market trends and consumer behavior
- Be knowledgeable and interested in the business and organizational aspects of transformation
- Ability to identify strategic industry partnerships and build effective networks
- Excellent English writing skills
For more information contact Jeanne jsharpe@anzuglobal.com
If this is not what you’re looking for maybe you could refer a colleague? We offer a referral bonus if your colleague is hired.