Localization Product Marketing Manager A969 – US Remote

 

Product Marketing Manager

Summary

Our client is leading innovator in data and language operations providing highly customizable tech solutions for the digital content. They are seeking a self-motivated, results-oriented Product Marketing Manager to develop and execute marketing strategies to increase product awareness and adoption. As a Product Marketing Manager, you will analyze our competitor’s behavior, identify market trends and increase our market share.

Responsibilities

  • Develop go-to-market plans to best capture market and sales opportunities
  • Understand the competitive landscape and be knowledgeable of our competition and how they are positioned in the market
  • Convert knowledge of our market, clients, competitors and products into specific, data-led strategic plans
  • Analyze marketing trends and strategies to identify new opportunities.
  • Liaise with management, marketing, sales, and production teams
  • Establish targeted customer and industry partnership networks
  • Develop consumer-based marketing and branding strategies
  • Build case studies, whitepapers, and blogs
  • Integrate user-experience feedback in product updates and innovation
  • Incorporate emerging solutions and technological advancements in new products
  • Proactively identify and anticipate to any technical, business or organizational issue, and actively seek resolution with leadership and peers

Requirements

  • Bachelor’s degree in marketing, business development, or related field
  • Excellent communication skills including an ability to present information clearly and concisely in writing or verbally
  • Previous experience working with Lingtech preferred
  • 3-5 years of experience working as a Product Marketing Manager or similar role.
  • Experience in Localization and Data Services companies is highly desirable
  • Excellent teamwork skills with proven ability to influence and motivate cross-functional teams
  • Experience driving a range of Go-To-Market programs including, webinars, social media, blogs, content marketing etc.
  • Ability to develop strong customer relations and feedback channels
  • Advanced competency in researching market trends and consumer behavior
  • Be knowledgeable and interested in the business and organizational aspects of transformation
  • Ability to identify strategic industry partnerships and build effective networks
  • Excellent English writing skills

For more information contact Jeanne jsharpe@anzuglobal.com

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