People often ask me what is the career path for a manager in the globalization industry.  While it is not always a linear trajectory, there are often three levels on the client side.  L10n project managers who manage projects and not people.  They may move to L10n Program managers that manage L10n project managers.  The […]

        “Hey, what is TGIF?”     “Thank God It’s Friday”       “What does it mean?”      “Have a good weekend”

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In September there is an exciting new conference called Brand2Global.  We’ll offer four tracks: Global branding, global marketing campaigns, global websites, and global social media.   http://www.brand2global.com   Early bird registration ends 22 July.

Here is the link to it: http://www.acclaro.com/translation-localization-blog   Building Brand Equity in International Markets with Human Translation June 28, 2013 by Michael Kriz Category: International Business If you’ve recently found yourself facing the reality that the future of your company’s growth lies in international markets, you’ve probably also wondered what the best method is for translating your products, […]